People are searching for a solution like yours, and you're not appearing.
You're tired of being invisible when people search for your industry terms or competitor alternatives, and you're not in the conversation.
You're fed up with agencies that are overpromising and underdelivering.
Freelancers sent you an article that ChatGPT could have written better. Million-dollar agencies treat you as an "account" that is being allocated to junior operators. Invoices keep coming while you're still invisible.
You don't want to hear that SEO and AEO take 6+ months to work anymore.
Agencies with no processes and defined frameworks hide behind the fact that search engines are unpredictable and that results take months or years to accumulate.
Your solution is objectively better than your competitors but they keep winning.
Your competitors invested early in AI search visibility, and now they're controlling the narrative about you vs. them in AI search engines.
You're tired of spending your marketing budget on PPC to get the same result others get with organic
Bidding on competitors can be a good way to get initial traction. However, if inbounds start getting tied to spend, and you never build an owned content machine that ranks on Google and AI search, you'll have to continue investing in PPC to get results out.
Proven Growth. Real Results.
How We Helped Warmly to Generate 25% Pipeline from AEO
Warmly · B2B SaaS
Leveraged Answer Engine Optimization to capture high-intent demand and turn organic visibility into qualified enterprise pipeline.
↳ State of AI search analysis against competitors.
↳ Strategy and AI search roadmap building.
↳ Long-form article content written by human writers.
↳ Securing brand mentions from publishers and Reddit.
↳ Content revisions, on-page optimization, and updates included.
↳ (Adhoc) Google Business Profile optimization.
Signal-Based Outbound
Recurring - No Long Term
↳ Identifying your TAM.
↳ Identifying signals that indicate buying intent.
↳ Creating your GTM infrastructure.
↳ Reaching out to your TAM based on these signals.
Paid Search
Recurring - No Long Term
↳ Building landing pages for high-intent comparison keywords.
↳ Capturing these money keywords on Google Ads.
↳ Retargeting campaigns after identifying the website visitors.
↳ (Soon) ChatGPT Ads.
POWERED BY THE TECH STACK OF THE NOW
How we are different
We’ll be around
No handoffs to junior account managers, you'll work directly with us.
We embed
We plug into your Slack, stay synced, and act as a part of your team.
We are you
We've worked in-house, launched, and exited SaaS companies - we know what you're going through.
We are flexible
We won't lock you into a 12-month contract.
We stay focused on revenue
No top-of-the-funnel work for empty clicks.
We have established frameworks
We didn't watch an AEO webinar and decided to start an agency.
We execute
No flashy decks without execution. We do the work, and we own the outcome.
We give you visibility
You'll know what we are doing and why we're doing it at every stage.
We're not a content factory
We are also technical, strategic, and experimental.
From The Founder
John Ozuysal
Founder
Freelancers can only ghostwrite, AI is in love with em dashes, and agencies juggle too many clients. You need a team that’s focused on you. We help invisible companies become visible on Google and AI search, and it’s all handled by me personally and our in-house team of experts.
What people say about us
John Ozuysal is the smartest SaaS marketer I know. His content is always hugely helpful and has given the Kalicube Pro SaaS team loads of techniques that have improved our marketing immensely.
Jason Barnard
Founder Kalicube
When looking for the right person to handle our SEO...I had only 1 option: John Ozuysal. Thanks for helping us out! Check Case Study
Iliya Valchanov
CEO @ Team-GPT
John is great with identifying high intent content opportunities and scaling your content marketing efforts.
Shan Chopra
CEO @ TC Global
John helped me to identify leaks in the funnel, fixed the fundamentals and helped me growth initiatives. What stood out most is his holistic approach. he doesn’t limit himself to just one channel like outbound or SEO, but looks across the full growth stack to find what truly moves the needle. The MVP growth engine he built with us is still generating demos today.
Alper Ademoglu
Founder @ Nicky AI
John started working with us as our growth advisor, but over time he’s become much more than that. What began as a business relationship has grown into a genuine friendship with me and the whole team at Jamie, and I’m really grateful for that. Check Case Study
Leo Wendler
Co-founder @ Jamie
If you're a founder that wants to spin up an efficient and effective SEO program, work with John!
Jacob Bank
Founder/CEO @ Relay.app
First of all John was super easy to work with, everything was agreed swiftly and we did the whole project in agreed timeframe. Since the first call John was proactive and professional. Even though we didn't have agreed number of iterations, (and we had quite a few of them) John patiently continued with work to help us deliver the end product.
Andrija Kocic
Senior Demand Gen @ Unlimit
John and House of Growth have been incredible partners to work with on our SEO and content strategy roadmap. Having collaborated with several SEO and content agencies in the past, I can confidently say they stand out in terms of quality and relevance—clearly prioritizing these aspects. I’d definitely recommend them if you’re looking to scale your content production with a focus on organic traffic growth.
Allan Formigoni
Growth @ Tempo
I had the pleasure of working with John as our fractional CMO at Daleel, where he brought tremendous value to our marketing strategy and content plan. His expertise in growth marketing and strategic insights helped us refine our brand messaging and align our content with our audience. I highly recommend him to any organization looking to elevate its marketing efforts with a results-driven professional!
PK
CEO & Co-Founder @ Daleel
I've had the pleasure of working with John across multiple startup programs, including Plug and Play and DIFC Innovation Hub, where he served as an outstanding mentor and advisor to over 20 startups. John's deep entrepreneurial experience and hands-on approach have been invaluable in helping startups navigate the complexities of growth, fundraising, and market entry.
Minos Minas
DIFC Innovation Hub
It was great working with John on digital marketing. It's rare to find someone who not only has a deep understanding of technical marketing but also has a startup mentality and the flexibility to adapt to evolving growth needs. John's experience across multiple geographies and sectors, combined with his strong communication skills, enables him to quickly understand challenges and offer valuable support.
Yousuf Jamjoom
Keen believer of the intersection between technology & pharma!
House of Growth helped us to go 0 to 33% of our inbound coming from SEO and AEO in a year. I high recommend everyone to work with John. Check Case Study
Alberto Manassero
AI, Product & Growth @ Rows
From the first conversation, John's insights were game-changing! His approach is revolutionary. He's super professional and definitely at the cutting edge of his game!
Lisa Steingold
Brand visibility, content and SEO strategist
I would say probably one of the biggest hacks or improvements that I've made to my go to market motion in the last 2 years is working with John and the house of growth team for my SEO. So SEO/ AEO is really big these days. Everyone needs to do it in order to rank highly on the keywords that matter to you. And John is a phenomenal expert in the space. Check Case Study
maximus greenwald
CEO @ warmly.ai
John played a big role in our acquisition by helping us to generate 20% of our pipeline.
Ege AytIn
Co-Founder @ Permify
House of Growth helped us to close 6-figure deals from AI search.
Iliya Valchanov
CEO @ Juma
run House of Growth.exe
We help you enter shortlists when your ICP is actively looking for a solution.
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